Total: CHF 0.00
Taxes and shipping calculated at checkout
FREE SHIPPING ON ALL ORDERS TO ITALY - FREE SHIPPING TO ALL EU COUNTRIES FOR ORDERS OVER 250 €
"To be a tough, rugged boy is every lad’s ambition. But to be a gentleman, to be kindly, charitable, thoughtful as well as tough and rugged is much more to be desired. And he who can be both is much the better man and usually much tougher in the long run."
Nile Kinnick
not just an online shop
What makes us special?
SHOWROOM SHOPPING EXPERIENCE, PRIVATE DINNERS, SECRET CONCERTS, RUGGED OUT!
Magazine
THE RUGGED CHRONICLES
The Baker Boy Cap: A Relic for the Ragged and the Bold
In a world that spins too fast, where fashion trends flash and fizzle like cheap fireworks, there are a few relics that stick around, stubborn as a drunk at last call.
History of Suspenders
Imagine you’re Charles Dickens, deep into the labyrinth of your mind, painting the streets of Paris and London with words,...
Rugged Books: Ranchland - Wagonhound
Wagonhound, an historic ranch stretching over 300,000 wild Wyoming acres, where the altitude dances between 5,000 and 9,000 feet.
Riding the Forgotten Trails: The Grit and Glory of Black Cowboys
It’s a hell of a thing, the way history gets written.
@theruggedsociety
#StayRugged
Follow us on Instagram
↓